“The European hospitality industry requires greater knowledge of China to get the maximum potential from Chinese tourists”. – SOAS

• Chinese tourists are flocking abroad. With higher earning power, more Chinese are visiting places such as the UK and Australia for tourism.
• The Chinese are big on hospitality. Foreign guests can expect Chinese style service including large banquets and warm, welcoming treatment.
• Huge investment potential in China. In 2012 the world’s leading hospitality consulting firm will hold a summit to discuss new industry opportunities.
• Beijing and Shanghai have all major international hotel chains that cater to both foreign and domestic tourists
• In second tier cities, budget Chinese hotel groups are lining up for entry into this lucrative market.

Sample Projects

Recently, CRCC Asia interns have been involved in the following projects:

• Marketing the hotel to European travel sites and organizations through adverts and newsletters
• Processing bookings, cancellations and guest inquiries on the reception desk
• Managing the creative English content of the hotel website, including video summaries and photo journals
• Beverage and food management, responsible for co-ordinating activity in the kitchen and restaurant.

Sample Company

Specialism: Luxury Hotel

The Hotel is situated in the centre of Beijing along the West Chang An Avenue near some of the city’s biggest landmarks, such as Tian’anmen Square, National Centre for the Performing Arts, the Forbidden City and Working People’s Cultural Palace. The hotel is culturally very Chinese.

Guests will be treated to Chinese style hospitality and interns will be rotated around different areas of the hotel including reception, administration, management and food and beverages.

For those interested in gaining unique skills and knowledge about the Chinese hospitality sector, we would highly recommend our longer Hainan – Study Work Travel program.  

Hainan is a tropical island of the south coast of China, and is known as China’s Hawaii.  All the large hotels have branches there, and our program guarantees you an internship in a five star hotel.